Privacy Policy

Last updated: December 6, 2020

Reel Fly Fishers (“us”, “we”, or “our”) operates the Reel Fly Fishers website (the “Service”).

This page informs you of our policies regarding the collection, use and disclosure of Personal Information when you use our Service.

We will not use or share your information with anyone except as described in this Privacy Policy.

We use your Personal Information for providing and improving the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.

Information Collection And Use

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact, identify you, or to ship any products that you purchased on our website. Your personal information ( the information provided during the checkout process ) may also be sent to our payment gateway ( Stripe ) during the checkout process in validate and process / complete the transaction.

Personally identifiable information (“Personal Information”) may include, but is not limited to:

  • Name
  • Email address
  • Telephone number
  • Address
  • City, State / Province, Zip Code, Country
  • Company Name

This information may also be accessed by different software such as but not limited to: Google Analytics, Facebook For Ecommerce, Facebook Pixel, etc. for marketing purposes. We use this information to get a better understanding of who is interested in our products so we can improve our marketing efforts. These marketing purposes include but are not limited to: marketing campaigns, web ads, product integrations with other marketplaces (connecting our products to other marketplaces like Facebook market, eBay, etc.). 

Credit Card Information Collection And Use

Your credit card information (credit card number, credit card expiration date, and credit card verification value) does not pass through our databases and we do not collect this information. The information provided by you during the checkout process (credit card and personally identifiable information – name, address, phone number, etc) is sent directly to our payment gateway ( Stripe ) during the checkout process in order to validate and process / complete the transaction.

Log Data

We collect information that your browser sends whenever you visit our Service (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics.


Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer’s hard drive.

We use “cookies” to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

The cookies are used to streamline your experience on our website. Without cookies, if you were to close your browser while you have a product in your shopping cart, the cart would be reset and you would have to add the product again upon your next visit. With cookies you can also save your information in our checkout page so you don’t have to re-type it if you close your browser by mistake.

We use different plugins, such as but not limited to: Google Analytics to get information stored in your browser, such as but not limited to: IP address, browser type (firefox, chrome, etc.), location, which pages were visited on our website, how long were you on the page, device used to visit our website. We use this information to see which pages are receiving traffic, from which locations people buy our products, what types of browsers and devices are being used so we can make sure that our website is properly optimized for said devices and browsers. 

Service Providers

We may employ third party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used.

These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from children under 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us. If we discover that a child under 18 has provided us with Personal Information, we will delete such information from our servers immediately.

Compliance With Laws

We will disclose your Personal Information where required to do so by law or subpoena.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us.